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MVRDV and BIG collaborate on lifestyle district and plaza in Abu Dhabi
05 Dec 2017 . BY Kim Megson
Dutch architects MVRDV have revealed designs for their inaugural project in the United Arab Emirates: a mixed-use residential and leisure district for Abu Dhabi’s high-profile Makers District
Photo: MVRDV
Dutch architects MVRDV have revealed designs for their inaugural project in the United Arab Emirates – a mixed-use residential and leisure district for Abu Dhabi’s high-profile Makers District.

Called Pixel, the 76,000sq m (818,000sq ft) development will consist of seven ‘pixelated’ mid-rise towers organised around a lively public plaza designed by Bjarke Ingels Group (BIG), which steers people towards an adjacent beach, waterfront promenade, marina and public events space.

MVRDV’s towers are described by the practice as “an erupted valley” designed to “create a village-like feel with distinct spaces, pocket gardens and roof decks”. They will be home to retail, office, co-working and community spaces at lower levels, while 480 residential apartments of various types and sizes will occupy the upper levels.

The towers’ restrained and minimalistic exteriors – which blend natural ceramics and concrete to reflect the local climatic conditions – means they are only truly revealed to visitors and residents when they enter BIG’s central plaza and have a direct perspective of the shapes and colours hidden within the façades.

“As part of the waterfront development Makers District, Pixel will offer contemporary living in a dynamic setting for future residents, as well as both local and international creatives”, said Jacob van Rijs, MVRDV co-founder.

“All of the towers façades combine concrete with luminous ceramics on the inside – a nod to the region’s pearl diving heritage – and they'll be a vibrant and engaging community for creativity, learning and forward living."

MVRDV are working with engineering company Ramboll Middle East and local architecture firm Dewan. The project, scheduled for completion in 2020, is part of a wider 18-hectare masterplan developed by real estate firm IMKAN Properties.

The Makers District is located opposite Saadiyat Island’s Cultural District – home to the Zayed National Museum, Jean Nouvel’s recently-opened Louvre Abu Dhabi and the planned Guggenheim Abu Dhabi by Frank Gehry.
SUPPLIER NEWS
Because they can-can: Mack Rides partners with Moulin Rouge for new CanCan coaster
17 Jan 2018 . BY Lauren Heath-Jones
Mack Rides has announced a new collaboration with the Moulin Rouge, that will see the Eurosat coaster at Europa-Park, transformed into the iconic Paris theatre.
World's highest Ferris wheel to sit atop RM2.2bn FA Porsche building
16 Jan 2018 . BY Tom Anstey
A Ferris wheel in Malaysia will become the world’s highest when it opens as part of the under-construction 78-storey M101 Skywheel in Kuala Lumpur.
Sothys introduces new NO2ctuelle range, a technology-packed formula for ultra-effective night-time targeting
16 Jan 2018 . BY Lauren Heath-Jones
Skin suffers every day from numerous external aggressions, including sleep deprivation, stress and pollution.

Sothys tackles this problem with its night range.
Hotel and Spa Forum 2018 to focus on 'A New Era of Wellness'
16 Jan 2018 . BY Lauren Heath-Jones
The eleventh edition of the Hotel and Spa Forum will take place at the Four Seasons Hotel George V, Paris on 7 June 2018.
Physical Company's new Surge Storm takes hydro-inertia training to the next level
16 Jan 2018 . BY Lauren Heath-Jones
Physical Company has launched the Surge Storm hydro-inertia training system, an updated version of its Surge system.
The more effective kind of impact sound insulation
15 Jan 2018 . BY Lauren Heath-Jones
The function of the flooring in regard to protecting the building fabric is very important in fitness centres.
Elemis partners with Foreo for new skincare set
15 Jan 2018 . BY Lauren Heath-Jones
Elemis has partnered with Swedish beauty company Foreo to launch a unique skincare system that combines Elemis' Biotec range and Foreo's Luna Play Face Cleanser.
US$88m Epic Waters waterpark comes to Texas
12 Jan 2018 . BY Tom Anstey
A major new waterpark in Grand Prairie, Texas, opens its doors to the public today (12 January), with the US$88m (€72.5m, £64.6m) project featuring a retractable roof to offer year-round use for the US state.
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Our key clients are luxury spas, hotels and resorts around the globe, but we also sell many of our products to small, exclusive beauty salons or day spas.

Gharieni Group is based in Germany and is a leading European manufacturer of high end spa and medical furniture, beds and equipment with 25 years of experience. All products are high-quality productions, made in Germany.
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CLAD NEWS
Anticipation mounts for Drake's Toronto restaurant and sports bar
Canadian rapper, producer, actor and entrepreneur Drake is turning his attention to the restaurant business.
Norwegian brewery partners with COBE to create Stavanger waterfront attraction
Danish architects COBE and Norwegian beer maker Lervig have unveiled plans for a major waterfront visitor centre and brewery in Stavanger, Norway.
Designs revealed for new aquatics centre on an artificial quay in Copenhagen’s harbour
Stunning designs have been revealed for Copenhagen's new Water Culture Centre, which will feature outdoor and indoor pools, waterfalls, harbour baths and sports facilities.
World's highest Ferris wheel to sit atop RM2.2bn FA Porsche building
A Ferris wheel in Malaysia will become the world’s highest when it opens as part of the under-construction 78-storey M101 Skywheel in Kuala Lumpur.
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